The individual who seeks employment in tourism year-after-year on a seasonal basis does so because of a lifestyle choice. Tourism offers a source of skills development, a chance to get out into the community, and a means of earning money. Parents who wish to stay home to raise their children for part of the year, people who are looking for a second source of income during the summer months or on a part-time basis, or recently retired individuals looking to stay in the workforce are examples of the lifestyle choice culture.

Skills developed from experience sought in the tourism industry are valuable. People with the right attitude can earn extra income, regardless of what else they decide to do in life. These individuals may seek seasonal employment for extended or shorter tourism seasons, or part-time employment year round.